web analytics
Product Reviews

Anastasia Brow Wiz VS. Colourpop Brow Pencil


In this series I compare my favourite brow pencil — the Anastasia Beverly Hills Brow Wiz — to similar products. In the first instalment I compared the ABH Brow Wiz to the NYX Micro Brow Pencil, which is often cited as a dupe. Here I take a look at the Colourpop Black N’ Brown Pencil.

Catch up on the series:

Part 1: Anastasia Brow Wiz VS. NYX Micro Brow Pencil
Part 3: Anastasia Brow Wiz VS. Sephora Retractable Brow Pencil
Part 4: Anastasia Brow Wiz VS. Hourglass Arch Brow Sculpting Pencil

Let’s review the pros and cons of the ABH Brow Wiz.


  • Smooth application
  • Perfect level of pigmentation for a natural looking brow (can be built up for greater intensity)
  • Long-wearing formula
  • Double ended packaging includes spoolie to brush product through brows
  • Line features extensive shade range


  • Packaging cracks and breaks easily (my spoolie has broken off of three different pencils; I ended up buying a MAC 204 brush, which defeats the purpose of a dual-ended brow product)
  • Considering unreliable packaging, price is a bit high ($27 CAD)

How does the Colourpop Black N’ Brown Pencil measure up?


Colourpop Black N’ Brown Pencil ($5 USD)

The Colourpop pencil is housed in very similar packaging, with a spoolie on one end and the pencil on the other. One of the two lids is clear, making it easy to replace the lids without squishing any of the product (the risk is high with the NYX Micro Brow pencil, whose spoolie lid is jussssst shorter than the pencil lid).

L-R: Hourglass Arch Brow Sculpting Pencil, Sephora Collection Retractable Brow Pencil, Colourpop Black N’ Brown Pencil, NYX Micro Brow Pencil, Anastasia Beverly Hills Brow Wiz.

In terms of the shape, the pencil itself is similar to the ABH and NYX products, but not quite as precise. If you’re after a natural look, you may find the formula too pigmented and soft, making it tricky to work with. It’s very easy to build product up too quickly, so you have to use a light hand which requires an extreme degree of stability and precision. I would also attribute the mediocre wear time to its softer formula — it breaks up and melts off. Perhaps setting with a brow powder would prevent these unfortunate results? I’m not interested in the extra step, so I’ve never tried this method.


The shade is decent, if a little dark (their lighter shade, Bangin’ Brunette, is too warm toned for me.)

As for the cost, it’s objectively low, and tough to beat ($5 USD!). Keep in mind that shipping to Canada will cost you an additional $10 USD, not to mention the array of excuses you’ll find (in the form of lip products and gel eye cremes) to make the shipping charge “worth it.” If you’re anything like me, you’ll never buy just one item. Browse around for a minute or two and suddenly your $5 brow pencil is costing you $80.

Bottom line? I never reach for the Colourpop brow pencil, and ultimately can’t recommend it. It doesn’t even make sense as a budget item, since you will pay double its value just to receive it.

Stay tuned for another instalment of the ABH VS series. I’ll be highlighting the Sephora Collection Retractable Brow Pencil next. If you have any Brow Wiz dupes, let me know in the comments below!


What do you think?

This site uses Akismet to reduce spam. Learn how your comment data is processed.